Our Approach

BLU Collective is an innovative holding company with strategic investments that bring balance, freedom and enrichment to the lives of its customers. Conceived in 2011 by renowned yogi, author and spiritual guide Siri Shiva S. Yogiji, BLU Collective was founded in 2013 and seeks to bring exquisite balance to the interrelated worlds of spiritual development, lifestyle and events.  Guided by Yogiji’s unique vision, BLU Collective acquires, develops and manages exceptional projects through its specialized operating divisions – Spiritual Development; Restaurants & Nightlife; and Events.